WORD manipulated, Filip Breton
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product description
Description::Release: Multimedia.
Published: 2000.
Weight books 250.00.
Dimensions of the book: 22 x 13th
Number of pages: 208 harvester.
Cover: paperback.
Script: Latin.
With the help of numerous examples from the world of politics, advertising, psychotherapy and communication, Filip Breton analyzes the different manipulation techniques which are abundant in our environment. In his opinion, there are cognitive and affective manipulation. First public opinion closes the circle of unfounded and erroneous reasoning, and the other, thanks to the erotic, hypnotic repetition, acting on feelings in order to impose otherwise unacceptable messages. In this sense, the author analyzes in detail how the discourse of the extreme right, and examples of the publicity campaign for cigarettes.
However, Breton venture does not end Parsing manipulation techniques, which is separated from the techniques of argumentation. In addition, it analyzes the weaknesses of contemporary society, and being able to talk again become an effective tool of democratic society. Breton introduced the original concept of freedom to receive, without which freedom of expression remained a privilege of the powerful.
What favors manipulation in developed societies, which is indicated by Filip Breton in this remarkable book are: omissions in the cultural and educational system; enabling even merge fields where persuasion is encouraged with the help of science and scientific theories; the division of labor that all parcijalizuje and crushed to a loss of meaning and high dependency.
from the review of Dr Cedomir Cupic.
Published: 2000.
Weight books 250.00.
Dimensions of the book: 22 x 13th
Number of pages: 208 harvester.
Cover: paperback.
Script: Latin.
With the help of numerous examples from the world of politics, advertising, psychotherapy and communication, Filip Breton analyzes the different manipulation techniques which are abundant in our environment. In his opinion, there are cognitive and affective manipulation. First public opinion closes the circle of unfounded and erroneous reasoning, and the other, thanks to the erotic, hypnotic repetition, acting on feelings in order to impose otherwise unacceptable messages. In this sense, the author analyzes in detail how the discourse of the extreme right, and examples of the publicity campaign for cigarettes.
However, Breton venture does not end Parsing manipulation techniques, which is separated from the techniques of argumentation. In addition, it analyzes the weaknesses of contemporary society, and being able to talk again become an effective tool of democratic society. Breton introduced the original concept of freedom to receive, without which freedom of expression remained a privilege of the powerful.
What favors manipulation in developed societies, which is indicated by Filip Breton in this remarkable book are: omissions in the cultural and educational system; enabling even merge fields where persuasion is encouraged with the help of science and scientific theories; the division of labor that all parcijalizuje and crushed to a loss of meaning and high dependency.
from the review of Dr Cedomir Cupic.
Category:Books
Availability:Contact
Company:Izdavačka kuća CLIO
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company profile
Izdavačka kuća CLIO
- Company introduction:Clio publishing company was founded in a time of the greatest social upheavals and political fractures at the end of the twentieth century with the basic idea that as part of their required reading editions created for the modern intellectual, establish solid supports free-thinking man who can constructively resist the devastating impact of the economic crisis and the disintegration of the value system. The publishing concept is characterized by a molded publications ranging from the world of fiction, history, anthropology, psychology, communication studies and media, management and marketing, ecology, essay writing, through the theory, history and criticism of artistic practice, to librarianship, museology and educational policies. By publishing books that are the result of modern knowledge and experience of different cultural and linguistic backgrounds, Clio seeks to participate actively in the reform of secondary and higher education improve these processes, as well as the professional development of teachers and managers of educational institutions. Consistent application of professional standards and respect the procedures in editorial work, employees and associates strive to provide exemplary examples of good editorial practice. As heirs of recognized professional experience, representatives of the house, at the invitation of the authorities, gave a certain contribution to the public debate about the preconditions of creating better conditions for the work of all institutions that are represented for the road book. They are developed and publicly presented the draft law on publishing, the proposal for the establishment of the National Book Centre, an initiative to organize Age books in Serbia, the recommended new principles with guidance for the purchase of books for the library. Begin are long-term projects internest, Library Plus, the Grail-library wonders, dealing with the improvement of the social role of libraries and educational cooperation, media institutions, artists and publishers.
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